Thursday

Sustainable Minds Makes Design Experts Accessible


By GreenerDesign Staff

Sustainable Minds, an information and software company focused on green design, has added to its website, bringing access to life cycle and design experts.

One new section, Ask the Okala Experts, takes questions from readers and provides answers by the authors of Okala, a life cycle assessment methodology and design course.

Philip White, Louise St. Pierre and Steve Belleti developed Okala to be a guide to help designers take into consideration the life cycle of materials and products. It includes guidelines for assessing impacts along with insight into disassembly and recycling.

The additional Industry Blog provides a depository for information from design, marketing, manufacturing and business professionals, bringing together insight and experiences from companies and groups including Whirlpool, Green Seal, Sun Microsystems and Vertex Consulting.

"Our goal is to increase awareness and deliver knowledge - not just to designers, but to all types of people who have input into product design and manufacturing decisions," said Terry Swack, CEO and co-founder of Sustainable Minds. "The biggest shift required is to bring life cycle thinking and a whole systems approach to the beginning of the design process."

cradle-to-cradle ::.

CRADLE-TO-CRADLE
A phrase invented by Walter R. Stahel in the 1970s and popularized by William McDonough and Michael Braungart in their 2002 book of the same name. This framework seeks to create production techniques that are not just efficient but are essentially waste free. In cradle-to-cradle production all material inputs and outputs are seen either as technical or biological nutrients. Technical nutrients can be recycled or reused with no loss of quality and biological nutrients composted or consumed. By contrast cradle to grave refers to a company taking responsibility for the disposal of goods it has produced, but not necessarily putting products’ constituent components back into service.


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